Friday, December 3, 2010

QR Codes - Uses for Retail Businesses

Part 2 of our uses for QR Codes will cover Retail businesses. There are many ways you can use QR Codes! For example, did you see Target's Toy Book this year? There were at least 3 QR Codes in the book that took the consumer to cute videos about each of the toys!

Here are some ways you can use QR Codes:

Marketing Materials:

Like Target, if you have a catalog or sheet with items, you can add QR Codes to it and send the customer right to that item on your website, to a video demonstration, to pictures of the item and more! If you have door hangers or postcards or even wall posters, you can also add QR Codes to that. If you have banners outside of your store, you can add a QR Code to it and potential customers can scan it while driving by to get more information, too. You can even add it to your signage!

Packaging:

Do you have custom packaging or tags?  Adding a QR Codes to your packaging and tags can give the customers fast access to your website so they can buy more from you.

Items:

If you don't have custom packaging or tags, you could add a QR Code sticker to the bottom of an item so that the customer always remembers where they got it from and when they want more, all they have to do is scan the QR Code to order more! You could also add a QR Code sign next to an item that will send them to a demonstration video of that product or give them more details about how the item works.

Those are just a few ways you can use QR Codes for your retail business! Imagine what else you could do with them.

Don't have a brick and mortar store? Some of the solutions I mentioned will work for you, too!

Hall Letter Shop can help you implement QR Codes into your marketing. We also can help you with printing of packaging or tags, direct mail, door hangers and more! Call us at 877-322-0773.

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